If you knew anything about me (at least my private life), you’d know that Malcolm and interior design go together like beer bellies and ballet.
I have the grace of a dump truck and the aesthetic appreciation of a constipated Staffordshire bull terrier. So when I was asked to deliver some web copy for an interior design agency, I was hesitant to say the least.
But this was a referral. My initial client saw something in me, and he knew I can deliver for his partner’s business.
The brief was fairly straightforward: high-end, concise, branded, to the point, and simple.
Unfortunately, I can’t share the hero, as the client altered it at a later date. But what was left is a good demonstration of how simplicity and conciseness are often the best way to approach a web copywriting project.
Gasp in awe and wonderment as you cast your eyes on the content I created for Isteni Interiors.
Like what you see. Get me on the blower by calling 07386 704 956. Or if that’s not your cup of Darjeeling, drop me an email at malcolm.cox@contentable.biz.




