Blog Writing

Great blog writing shares real-life insights and opinions. That's what I do. I go beyond the useless commodity content that dominates search these days to create lasting value. My name is Malcolm Cox, and I'm your new blogger.

"We're at an SEO crossroads. The explosion of AI-generated blog posts has left the internet full of slop. And Google is now penalising sites for it. The need for insight-driven blog writers has never been greater, which is why I'm excited about the future."

A blog post created by a UK-based blog post writer.

Blog Writing Services That Deliver Long-Term Value

What's the point of chasing some poor-quality web traffic today with generic blog posts if they'll do long-term damage to your brand in the future? LLMs simply repurpose what's already out there. They don't talk about real emotions, experiences, and insights. But I do. And I do it in a way that makes people stop and take notice.

Grow Your Online Presence: Blog Management on Autopilot

No one can write about your brand more effectively than you. That's just a fact. But I possess writing and technical SEO skills that can grow your authority in the eyes of Google's search bots and generate the kind of organic traffic that's ready to say 'yes' to what you're offering.

With my blog management services, you won't have to lift a finger. I'll do everything, including industry research, topic research, keyword research, linking, image procurement, and publishing. I can even create and publish complementary social media posts.

Reach out for a chat to get the ball rolling.

blog management services: An open WordPress account page.

Book a Video Discovery Call

If you need a professional blogger who'll dig deep into the subjects that will bring in the big bucks, I want to hear from you. I'll examine what makes your products or services special, perform the necessary keyword research, and write blog posts that deliver quality and traffic in equally high measure. Let's talk.

I'm a Blog Post Writer Who Pushes Boundaries

Too much of the blog content online today is hopelessly safe, generic, and bland. This is partly down to the explosion of LLMs. AI is regurgitating its vomit across multiple pages around the world. Now, everything sounds the same. Nothing stands out. And it's killing conversions.

The good news is that brands are slowly coming back to blog writers. They realise that there are some things only a talented and creative blog writer can deliver. And that's me. Talented. Creative. Passionate.

The basics of blog writing are fairly simple: find a subject or keyword (or vice versa), write original, engaging content with a purpose, and give the reader clear instructions on what happens next.

Of course, it's more complex than that. There's metadata, internal links, external links, citations, and some technical stuff to do. But if your blog content stands out, communicates a vision, and makes a psychological connection, it's destined for success.

That's where I come in.

Malcolm Cox, brand copywriter.

6 Reasons Why Businesses Choose Me as Their Blog Writer

I Detest AI Blog Writers

LLMs produce blog posts by taking all the best things human blog writers have done since the internet's inception and repurposing them. That might work for small businesses that just want an online presence, but it's useless for any brand that wants to appeal to its audiences on a psychological level. Unlike, I can create edgy content that sparks human connections.

I Push Boundaries

I'm one of life's natural risk-takers. I like to push the boundaries of what's acceptable because it's the best way to grab the attention of audiences. The brands that are brave enough to break the rules and become truly memorable are the ones that will survive the age of AI-generated content. Think of me as the creative writer who will get you there.

I Do Technical Stuff

When I say I do technical stuff, I mean I know my way around WordPress and a few other CMS platforms. I add links, images, metadata, plugins, and a little code here and there to deliver results. So, if you want me to take care of all your blog writing requirements, I'm your man. You'll never have to lift a finger – just wait for the results to come.

I'm a Creative Blog Writer

My heart lies in creative writing. I've been writing fiction for most of my life, and there's a book in the works. This means I love to explore different angles and play with the reader's expectations. I also love to tell stories, which is always an important weapon in a blog's arsenal. I'll tell the stories that will elevate your brand. And if that requires being controversial or innovative in my approach, that's fine with me.

I'm a Former Newspaper Journalist

While the two disciplines aren't exactly the same, newspaper journalism and blog post writing require many of the same skills and approaches. The ability to spot the best news angle, communicate it, draw in the reader, and deliver the facts in an engaging way is something we journalists are taught from day one. As your blog writer, I'll bring all of those skills to YOUR table.

I've Been Doing This for Quite a While

While most of my blogging is done as a ghostwriter, I have a few blog posts to my name across the internet – for brands like DigiNeat, The Soccer Store, JBay Solutions, and SiPalto. I also write my own blog posts, which are – obviously – fabulously engaging and informative. I know how to connect with real people, but I also know how to keep Google happy!

Build a Brand or Sell Your Sh**. Either Way, I'll Deliver with Engaging Blog Posts.

Whether you want to build topical authority, drive organic traffic, build your brand, or simply impress your potential customers with your thought leadership, I'm the blog writer of your dreams. From my humble garden office in Newcastle upon Tyne, I'll create the kind of content that will give you a serious competitive edge.

Let's do this!

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