Content Writing

Get the kind of content that attracts traffic, influences, and sells. My job is to engage and inform the reader. But I do this while attracting the attention of search engines. Reach your audience. Become a thought leader. Build influence. Grow your brand.

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About Us

Newspaper Journalist

Formal newspaper journalism training and experience give me a unique perspective.

Creative Writer

From short stories to engaging verses, I apply my creative writing skills to sell things.

Highly Rated

Clients keep coming back because they know I tell compelling brand and product stories.

100% Human Content

Clients keep coming back because they know I tell compelling brand and product stories.

"Good content communicates information. Great content turns information into a valuable commodity."

A UK blog writer working hard on a laptop.

Content Writing That Adds Value

As a content writer in the UK, I harness the power of information to generate leads, sales, and brand awareness. I know how to connect with target audiences, ensuring crucial messages don't just land — they're understood.

Knowing your audience is key. In fact, it's essential if you want your messaging to resonate fully. When you have something important to say, and you're fully understood, you can turn information into a commodity. I'm here to help you do that.

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Book a Video Discovery Call

Want to speak to a UK content writer directly? I'm ready to jump on a call. While it's not compulsory, having a face-to-face conversation might help you to explain a complex or unique brief.

Book a Video Call

A Creative Storyteller Who Knows How to Sell Ideas

My job is to ensure your message is received and understood. That's why I like to think of myself as a storyteller. Using my creative flair and journalistic skills, I write web content and marketing content that resonates with target audiences.

Talk to Malcolm

A UK content writer creating web content on a laptop.

Blog Writing

A great blog post does much more than speak to your audience. It tells Google that your website is being updated. It sets your brand up as a thought leader. It generates organic traffic. It delivers leads. Harness my blog writing skills to generate value from your online content.

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Case Study Writing

Showcase your skills, expertise, and experience by taking your potential customers on a guided tour of completed projects. I know where to stick to the facts and when to blow your trumpet. As your case study writer, I'll make your services stand out from the competition.

Direct Email Writing

Marketing emails are notoriously difficult to get right. Even when they make it through spam filters, they go unopened. And the more you send, the more annoyed the recipients become, potentially harming your brand. I keep things concise to prevent these issues.

Content Strategy

Web and blog content is the key to driving organic traffic and conversions. But it has to be good content, and it has to have a purpose. I look beyond search volumes to find the subjects and titles that match up with user intent. I'll give you a 30-day, 90-day, or 12-month content plan that will drive conversions, as well as traffic.

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Press Release Writing

I'm a former newspaper journalist who cut his teeth in Newcastle Upon Tyne. One of my primary duties was to process and edit press releases for publication. And I did it every day. That's why I'm the perfect person to get your brand, product, or service seen. My press release writing services grow online presences.

Product Descriptions

AI content writing can do a lot of things these days, but it can't vacuum your carpet. It can't tell you what it feels like to slip into a luxury dressing gown or taste a succulent steak for the first time. My product descriptions conjure images of what's possible. I tap into the human experience., and that's something an LLM will never be able to do.

Newsletter Writing

If you lead in your niche, your customers will follow. Whether you want a lead magnet or a brand-building tool that delivers gradual growth, I'll write newsletter content that sets your business apart with accurate, relevant, and engaging content.

White Paper Writing

A specialised, in-depth, and fully checked white paper tells your audience that you're an expert in your field. As your white paper content writer, I'll dig deep into market and subject research to ensure your content is of the highest possible quality.

Social Media Writing

Grow your social audience with impactful content that generates leads and portrays your brand as a true leader in its sector. I know how to maximise engagement by turning valuable information into engaging social media messaging.

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Get Content. Be Heard.

Talk to Malcolm about your content writing needs. For complex or unique projects, a video discovery call may be the best option. Better content starts here.

Book a Discovery Call

Copywriting and Content Writing Services