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Copywriting Tips

6 Ways Hiring a Copywriter Delivers Value for SMEs

I'm a walking contradiction. I know it. I recently wrote an article about DIY copywriting and why it's sometimes the best option. My basic...
Diary of a Copywriter

DIY Copywriting: It’s Easier Than Ever, But Are You the Person for the Job?

I recently enjoyed a 90-minute Zoom call with a potential client. Yes, I can talk for England when I get started. We basically just...
Portfolio

Web Copywriting Project for an Interior Design Agency

If you knew anything about me (at least my private life), you'd know that Malcolm and interior design go together like beer bellies and...
Diary of a Copywriter

Why a Copywriter’s Best Friend Is the First Draft

I've spent countless hours playing email ping pong and answering questions on Zoom calls, yet nothing gets right to the heart of a copywriting...
Portfolio

Web Copy for a Managed IT Services Provider in the UK

I love it when you strike up a rapport with a client. From our first two-hour conversation to the delivery of my first draft,...
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